Genric: Explainer

Global Risk Management and Security Services company Genric required a punchy, digital-esque explainer that outlined their services using a mixture of 2d and 3d visuals with stylised text. They wanted full text in-case people were viewing the video without sound, but they also didn’t want to go with standard subtitles.

After creating the style frames and storyboard, I designed and combined the 2d/3d visuals with the typography in a balanced and dynamic way.